경영자들의 필독서
세계적으로 성공한 경영자와 벤처기업가들이 중요하게 생각하는 책은 무엇일까?
여기서 소개된 책들이 경영학에서 대표적인 저서라고 단정 짓기는 어렵지만 경영자들에게 큰 영향을 미친 책으로 경영학을 공부하는 사람들이 관심을 갖고 읽어 볼 책들이다. 여기서는 원제목을 제시하지만, 대부분 우리말 번역이 이루어졌다.
[경영전문 잡지 BUSINESS 2.0]
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□ 자본주의
- The Wealth of Nations, Adam Smith(1776)
- Capitalism, Socialism and Democracy, Joseph Schumpeter(1942)
- The Affluent Society, John Galbraith(1958)
- Capitalism and Freedom, Milton Friedman(1962)
□ 매니지먼트
- The Principles of Scientific Management, Frederick Taylor(1911)
- The Practice of Management, Peter Drucker(1954)
- My Years With General Motors, Alfred Sloan(1963)
- The Fifth Discipline, Peter Senge(1990)
□ 전략
- The Art of War, Sun Tzu(B.C. 300)
- Competitive Strategy, Michael Porter(1980)
- Built to Last, Jim Collins and Jerry Porras(1994)
- Banvard's Folly, Paul Collins(2001)
□ 혁신
- The Structure of Scientific Revolution, Thomas Khun(1962)
- The Disney Version, Richard Schickel(1968)
- The Double Helix, James Watson(1968)
- The Innovator's Dilemma, Clayton Christensen(1997)
□ 리더십
- The Manual, Epictetus(A.D. 1세기)
- The Prince, Nicclo Machiavelli(1513)
- Moby-Dick, Herman Melville(1851)
- Shackleton's Way, Margot Morrell and Stephanie Capparell(2001)
- The Change Makers, Maury Klein(2003)
□ 마케팅
- The Theory of the Leisure Class, Thorstein Veblen(1899)
- Ogilvy on Advertising, David Ogilvy(1983)
- PR!, Stuart Ewen(1996)
- The Cluetrain Manifesto, Rick Levine 등(2000)
- No Logo, Naomi Klein(1999)
- The Tipping Point, Malcolm Gladwell(2000)
□ 투자
- The intelligent Investor, Benjamin Graham(1949)
- A Random Walk Down Wall Street, Burton Malkiel(1973)
- What Works on Wall Street, James O'Shaughnessy(1996)
□ 기술의 상업화
- The Mythical Man-Month, Frederick Brooks(1975)
- The Soul of a New Machine, Tracy Kidder(1981)
- Fire in the Valley, Paul Freiberger and Michael Swaine(1984)
- The Perfect Store: Inside e-Bay, Adam Cohen(2002)
□ 역사상 가장 뛰어난 책 네 권
- The Gilded Age, Mark Twain and Charles Warner(1873)
- Atlas Shrugged, Ayn Rand(1957)
- In Search of Excellence, Thomas Peters and Robert Waterman(1982)
- Who Moved My Cheese?, Spencer Johnson(1998)
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